Question 1

Get started as a Member

Accepted Answer

Overview

Before you can attend events, receive invitations, or show interest in locations, you need to be on the platform. Joining The Secret Society is a structured process — you download the app, register your profile, and then wait for your application to be reviewed by our team. This article walks you through every step, from download to approval, and explains what to do if your application is not accepted the first time.

Step 1 — Download the App

The Secret Society is available on both major mobile platforms:

App Store — for iPhone users
Google Play Store — for Android users

Search for "The Secret Society" in your store of choice and download the app. The platform is mobile-first — everything from event discovery and invitations through to check-in and deliverable submission happens within the app. Ensure you are running the latest version after downloading.

Step 2 — Choose Your Registration Path

When you open the app for the first time, you will be prompted to register. There are two distinct registration paths:

Register as a Guest This is the path for content creators who want to attend events, receive invitations, and produce content for venues and brands on the platform. If you are a creator looking to access experiences, this is your registration type.

Register as a Manager This is the path for venue representatives, brand managers, and operators who manage activations on the platform. If you are here on

Question 2

Strikes

Accepted Answer

Overview

The Secret Society operates on a foundation of trust and accountability. Venues trust that participants will show up. The platform trusts that users will complete their deliverables. Other users trust that accepted spots are being held by committed attendees. The Strike system exists to enforce this accountability and ensure the ecosystem remains reliable for everyone. This article explains how Strikes work, what triggers them, and what you can do to protect your account.

What a Strike Is

A Strike is a formal penalty applied to your account when you fail to meet a key responsibility on the platform. It is the platform's way of recording a significant breach of participation standards.

Strikes are not warnings. Each Strike has immediate consequences for your account. They accumulate over time, and reaching a threshold of 3 Strikes results in permanent account deactivation.

The Strike system is not designed to be harsh without reason. It exists because the platform's integrity depends on users following through on their commitments. When someone does not show up, does not cancel in time, or does not complete their deliverables, other people — users, venues, and the platform itself — are directly affected.

What Actions Trigger a Strike

There are several specific actions — or failures to act — that will result in a Strike being applied:

1. Late Cancellation

Cancelling your booking less than 4 hours before the event triggers a Strike. At this

Question 3

Submitting deliverables

Accepted Answer

Overview

Completing your deliverables is not just about submitting something before the deadline. It is about submitting the right content, in the right format, into the right block, in a way that meets the quality standards set by the platform and the venue. This article covers the full submission process — from uploading correctly to handling QC rejection and working within the correction window.

How to Upload Deliverables Correctly

When you are ready to submit your deliverables, navigate to the "To Deliver" section in the app and locate your event. You will see a list of blocks, each representing one specific requirement.

For each block:

Read the requirement carefully — before uploading anything, re-read what is being asked for in that specific block
Prepare the correct content — ensure you have the right type of file, post, or review ready
Upload into the correct field — each block has its own submission area; do not mix up content across blocks
Confirm the submission — once uploaded, verify that the content has been received and marked correctly

The most important rule is to put the right content in the right place. An Instagram Story cannot substitute for a feed post requirement. A tagged photo cannot replace a written review. Each block has a specific purpose and must be fulfilled with the content it calls for.

How to Avoid Rejection

Rejection happens when submitted content doe

Question 4

How invitations work

Accepted Answer

Overview

Receiving an invitation from The Secret Society is a meaningful step. It means the platform has reviewed your profile, your activity, and your suitability for a specific event, and has determined that you are a strong match. But an invitation is not the end of the process — it is the beginning of a more committed phase. Understanding what an invitation means, why they are limited, and what you need to do next will help you make the most of every opportunity.

What It Means to Receive an Event Invitation

An invitation means you have been selected to participate in a specific event. This is not a random or automatic action — it is a deliberate decision based on your profile, your activity history on the platform, and how relevant you are to that event's requirements.

Receiving an invitation gives you the opportunity to confirm your participation. It opens a door, but it requires you to walk through it. Specifically, you must still:

Accept the invitation
Review all event details thoroughly
Confirm your attendance within the required window
Attend the event and complete your deliverables

An invitation alone does not secure your spot. Think of it as a formal offer that you must actively respond to.

Why Invitations Are Limited and Selective

Not every user who shows interest in an event will receive an invitation. This is intentional and central to how the platform operates.

Events have a fixed capacity determined by the venu

Question 5

Check In at the venue

Accepted Answer

Overview

Check-in at the venue is not a formality. It is a required, system-activating step that records your attendance and triggers the next phase of your participation: deliverables. Without a valid check-in, your attendance may not be recognized, and everything that follows — including your ability to submit content — can be compromised. This article explains the check-in process in detail and why it is one of the most important steps in your event journey.

What Check-In Is

Check-in is the official confirmation of your physical presence at the event. It is the moment where the app transitions from tracking your booking to recording your attendance.

When you check in, two things happen:

The venue confirms you are there. Staff can verify your identity and booking, ensuring you are a legitimate attendee.
The system records your attendance. This activates your deliverables and officially counts you as a participant in the event.

Check-in is the bridge between booking and participation. Without it, the two are disconnected.

How to Check In at the Venue

The process is straightforward:

Open the app before you approach the entrance or check-in desk
Navigate to your event in the "To Visit" section
Access your QR code and have it ready to display
Present the QR code to venue staff at the designated check-in point
Clearly state that you are attending as part of The Secret Society s

Question 6

The Performance Model: How Results Build Over 30, 60, and 90 Days

Accepted Answer

Overview

Performance on The Secret Society is not measured by a single event. It is built over time through a cumulative cycle of activations, content, and audience exposure. Understanding how this cycle works — and what to expect at each stage — helps you interpret early results correctly, stay aligned on strategy, and avoid drawing premature conclusions that could derail momentum before it has had time to compound.

Why Performance Takes Time to Build

The model behind The Secret Society is fundamentally different from a traditional advertising campaign, which aims to generate immediate awareness and response from a single burst of activity.

The platform is built around a different mechanism: trust built through repeated exposure.

This is grounded in how audiences actually form opinions about brands and venues. Research into consumer behavior consistently shows that:

A person rarely acts on a brand encounter the first time they see it
Familiarity reduces perceived risk — the more someone has seen a brand, the more comfortable they feel engaging with it
Repeated exposure from multiple independent sources (different creators, at different times) creates a perception of consensus — "everyone seems to be talking about this place"
Authentic-looking content from real people carries more credibility than advertising, but it takes more repetitions to build the same level of recall

This is why consistency and patience are not just virtues on the platform —

Frequently Read Articles

Browse All Categories